How We Helped Bombs Away Attract 150+ Franchise Leads in Just a Few Months

The Challenge:

Bombs Away, one of California’s largest dog poop scoop companies, wanted to expand its reach by finding new franchise partners. Ryan O’Quinn, the owner, needed a way to consistently generate high-quality leads without spending a fortune on advertising.

How Scoop and Scale Helped:

To help Ryan attract potential franchisees, we built a lead generation system focused on simplicity, speed, and visibility. Here’s what we did:

1. Targeted Facebook Ads:
We launched a set of Facebook ad campaigns designed to speak directly to people who might be exploring business ownership opportunities. These ads highlighted the low-barrier entry and proven success of the Bombs Away franchise model.

2. Fast Follow-Up System:
Every lead was automatically added to a follow-up sequence using SMS and email. This helped ensure that interested prospects stayed engaged, received more info about the opportunity, and could schedule a call with Ryan quickly.

The Results:

In just a few months, Bombs Away generated over 150 franchise leads, all at an average cost of just $5 per lead. The system not only gave Ryan a steady flow of interested prospects but also positioned Bombs Away as a growing brand with serious momentum.